L I N C O L N
The Leap
A brand film and social project for Summer ‘24.
An arthouse film for a car brand?
If A24 made car commercials, it would be ‘The Leap.’ A spot all about creating a feeling from a brand all about feeling.
FUN FACT: We shot this on a real cliff off the coast of Catalina Island, meaning I spent 12 hours on a boat.
Social content leaned into telling
the story of our characters.
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Jon Pearce - CCO
Stephen Paul Wright - CD
Emily Babcock - Art Director
Jon Gruber - Copywriter
Stefanie Soho - Director
SMUGGLER - Production Company
Emily Hlavac Green - Photographer
Cosmo Street Editorial
Mark Potter - Editor