Lincoln Social Media

The Road Ahead with Matthew and Levi McConaughey

To celebrate Father’s Day 2024, we worked with Lincoln brand ambassador Matthew McConaughey to capture his life advice on and off the road for the new driver in his life, his 16-year-old son Levi. The video series was the first time father and son had worked together on camera and gathered over four million views and a Webby nomination.

Celebrating 100 Years of Lincoln

I designed a variety of stories and posts to commemorate the 100 year anniversary of the brand.

Then & Now Series Instagram Stories and In-Feed

National Relaxation Day

I supervised the content creation during Lincoln’s National Relaxation Day celebration at the Seaport. I also designed the Instagram Story chronicling the day on our channels, implementing this doodle inspired style.