CONNECT

email: emilydbabcock6@gmail.com
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EXPERIENCE

Hudson Rouge, New York, NY: Senior Art Director (Jan 2025 - Present)
Clients: Lincoln, Brugal, Glenfiddich
Promoted from Art Director
Led concepting and art direction for nationwide Lincoln Summer and Spring campaigns
Spearheaded new, ongoing Lincoln Sales Event creative structure, defining a new storytelling tone
Crafted pitch-winning work for Brugal alongside a copywriting partner

Hudson Rouge, New York, NY: Art Director (Oct 2021 - Jan 2025) Client: Lincoln
Co-led 2024 Lincoln Summer campaign art direction to develop a short film along with broadcast and social assets
Collaborated on concept development for pitches for clients such as Tiffany & Co, Smartwater, and Coca-Cola
Created animated and video content for Lincoln’s Instagram channel, further developing Lincoln’s brand tone

FCB Health, New York, NY: Junior Art Director (September 2020 - September 2021)
Promoted from Internal Communications Art Direction Intern
Assisted creative directors with a new business pitch by brainstorming concepts and creating pitch elements Designed client’s 2021 branding guidelines

BBDO, New York, NY: Intern (June - August 2019)
Clients: Dunkin’, Macy’s, Bacardi, M&M’S
Assisted in film and photography shoots for Youtube pre-roll advertisements and social media
Shadowed producers, art directors and copywriters at television commercial edits
Won BBDO Summer Intern Competition along with a team of 12 interns from across every department

One Club Mentorship, WorkInProgress, Boulder, CO: Selected Participant (July - August 2020)
Created integrated advertising campaign with a strategist, copywriter and designer
Attended weekly creative reviews with two creative directors from WorkInProgress

AWARDS

The Webby Awards 2025: Lincoln “The Road Ahead,” People’s Voice, Advertising Media & PR Auto
The Shorty Awards 2025: Lincoln “The Road Ahead,” Bronze Award, Auto Instagram Partnership AdCraft Detroit 2024: Silver Award, Online Advertising, Lincoln “Letting Go”
New York Festivals Advertising Awards 2020: Student Shortlist, New York Times “Talk to the Times”
One Show Young Ones Brief Competition 2020: Merit Award, New York Times “Talk to the Times”
One Show Young Ones ADC 2020: Merit Award, New York Times “Talk to the Times”
Creativity International Print & Packaging Awards 2019: Silver Award, Print, Clorox Wipes “Germs” Graphis New Talent Annual 2021: Gold Award, Video, Google “Google Mind”
Graphis New Talent Annual 2020: Gold Award, Print, Bose Soundlink Mini II “The Real Instrument”
Graphis New Talent Annual 2020: Silver Award, Print, Clorox Wipes “Germs”
Graphis New Talent Annual 2020: Honorable Mention, Outdoor, Girls Who Code “20 Percent”
Ads of the World 2019: Selected & Published, Clorox Wipes “Germs”
Ads of the World 2019: Selected & Published, Bose Soundlink Mini II “The Real Instrument”

EDUCATION

S.I. Newhouse School of Public Communications
Syracuse University, Syracuse, NY: May 2020
Bachelor of Science in Advertising
Emphasis: Creative, Art Direction Focus
Minors: Marketing, Psychology
Dean’s List, GPA: 3.6

Syracuse University in Florence, Italy: Fall 2018